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2011 Porsche Cayenne: 16,000 orders received worldwide in one month following launch

The new generation Porsche Cayenne went on sale on May 29, and in the four weeks since over 16,000 orders have been received worldwide. Building on the proven qualities of the prior model, which has become the biggest selling Porsche in the company’s history, the new Cayenne features a driver-oriented chassis that has been designed to combine sports car handling on the road with the added versatility of being able to cover ground quickly and safely, regardless of the terrain.

Four month order lead time:
Visitors to the Goodwood Festival of Speed (July 1- 4) experienced the outstanding agility of the Cayenne first-hand by enjoying high-speed passenger rides around a specially-designed dynamics course. The Moving Motor Show element of this year’s Festival allowed many more people to get close to the new Cayenne, and generated a significant level of enquiries.

In the UK, over 1,000 orders have already been placed across all model series – Diesel, Hybrid and petrol. Due to this demand customers can expect to wait on average four months between placing their order and taking delivery – a fact that will aid residual values.

Hybrid power captures the public imagination:
The technically-sophisticated Cayenne S Hybrid combines the sporting performance of an eight-cylinder engine with the economy of a six-cylinder and is proving to be a popular new addition to the range, accounting for 15 per cent of orders.

At 193 g/km CO2, the Hybrid is not only the Cayenne with the lowest level of emissions, but also the cleanest Porsche throughout the Company’s entire portfolio. This qualifies the Hybrid for Band J vehicle excise duty and annual road tax of ?£235 in th UK. Furthermore, the Cayenne S Hybrid returns fuel consumption of 34.4mpg Combined (8.2 litres/100km) reducing running costs further still.

As a consequence of its low emission technology, the Cayenne Hybrid has been confirmed as eligible for exemption from the London Congestion Charge. Customers who live or have reason to travel regularly to the London Congestion Charge zone are able to register their Cayenne Hybrid with the authorities and receive a two year permit for free transit through the area.

Porsche Intelligent Performance:
The new Porsche Cayenne offers an unrivalled choice of engines in the premium SUV market segment, with Diesel, petrol, turbocharged petrol and Hybrid available. Every Cayenne is a trend-setter in terms of performance and efficiency, courtesy of the principles of Porsche Intelligent Performance; more power on less fuel, greater efficiency and lower CO2 emissions. This philosophy is manifest in the introduction of a new Tiptronic S eight-speed automatic transmission featuring a wider spread of gear ratios, an Auto Start Stop function, optimised thermal management on the engine and transmission cooling system, on-board network recuperation, and intelligent lightweight construction.


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