The truck tire industry plays a very important role when it comes to cost-efficient transportation and road safety, especially in the Middle East and North Africa region. This is why all the major tire manufacturers like Michelin, Pirelli and Continental keep on developing new tires and road safety-related systems. So, only a few weeks after Pirelli introduced its ......read more

Just last week (28.03.2013) The Skoda Superb completed the 100 000 km long-term endurance test performed by the German automotive magazine "Auto Bild" (issue No. 13), finishing it with the German ‘Note Eins (1)’, which is equivalent to the grade "A" and therefore considered the best mark possible to achieve. The German car magazine had 24 months time to take the qualities of ......read more

French tire manufacturer Michelin today announced that the all of the new Mercedes-Benz SLS AMG Coupé Black Series cars will be fitted with the new Michelin Pilot Sport Cup 2 tyres. Delivering superior performance is engrained in the genetic code of the AMG brand. It’s also the mission assigned to the new Michelin Pilot Sport Cup 2 tyres, which will equip all new Mercedes-Benz SLS ......read more

Honda is introducing four years free servicing and roadside assistance on a range of models to help drive down the cost of new car ownership. This offer is available on CR-Z, Insight and British-built Jazz (excluding Jazz Hybrid), Civic and CR-V orders until the end of September. â– Four years complimentary servicing and roadside assistance on wide range of models ......read more

25.12.2010 Toyota Hilux pick-ups in the Middle East and North Africa regions are usually very basic white single-cabin pick-ups and extremely boring. Not so, the Toyota Hilux we will present to you today. So, if Santa didn’t already have Rudolf and a flying sledge he would probably go for that extreme version of the Toyota Hilux. The unstoppable Toyota Hilux is ......read more

Michelin tyres enhance safety, handling and energy efficiency of the Porsche Panamera without sacrificing performance in other areas A forthcoming addition to the world of high performance cars, the all-new Porsche Panamera will be equipped with specially designed Michelin Pilot Sport and Pilot Alpin tyres. Michelin has used its extensive technological skills to provide ......read more

In performance tires, there’s a new leader of the pack: the Bridgestone Potenza RE-11™.RE-11 accelerates away from the pack with outstanding performance Bridgestone’s Potenza RE-11, the newest member of the well-known performance tire line, recently earned first overall in Tire Rack’s Real World Road Ride and Performance Test Track Drive of Extreme ......read more

Tokyo - The Yokohama Rubber Co., Ltd., has announced that its ADVAN Sport tires for premium sports cars - part of its global flagship series - have been selected as original equipment for Mercedes-Benz C-Class models produced by Daimler AG. The tires adopted for the C-Class consist of three sizes: 205/55R16 91V, 225/45R17 91W, and 245/40R17 91W (the last only for the rear). Yokohama ......read more

After undergoing extensive testing, Goodyear’s Assurance tire has received the 2008 "Annual Product of the Year Award" from Auto Magazine, one of China’s most respected automotive publications. Goodyear’s innovative Assurance tire introduced in China in April provides drivers with outstanding traction and performance, and therefore, enhanced confidence. The ......read more

Thanks to its winning experience in off-road with the Scorpion products since 1980 and its knowhow on road tyres, Pirelli is re-entering the enduro street segment with the new SCORPION TRAIL. To obtain a breakthrough product, Pirelli has selected this tyre with an intensive series of real condition tests. The main aim is to provide a multi-purpose tyre tested in the toughest conditions: ......read more