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Last season DMC Sports TV was the only-free-to-air Arabic satellite channel in the Middle East region to broadcast the Formula E championship to the over 350 million people living in the Middle East and North Africa region. And since I was the commentator of this existing and innovative racing series, I was very happy when I read that the iconic Pininfarina brand and the well-known ......read more
Panasonic Jaguar Racing today unveiled the concept livery for the Jaguar I-TYPE 3, their Gen 2 race car for season five of the ABB FIA Formula E Championship. As the British team continue their mission ‘Race to Innovate’, this marks another historic moment in Jaguar Land Rover’s electrification strategy. The Gen 2 race car is a bold, futuristic and dynamic design and a big ......read more
BMW Middle East has further expanded its support of art and culture in the Middle East with a long-term partnership with Art Dubai. The three-year partnership, in collaboration with AGMC, the official BMW Group importer for Dubai, Sharjah and the Northern Emirates, is the latest initiative in BMW’s long-term arts and cultural engagement. For the past five decades, BMW has been ......read more
In Fiscal Year 2017 (31.12.2017), Automobili Lamborghini S.p.A. achieved new historic landmarks. The Italian super sports car brand from Sant’Agata Bolognese increased worldwide sales by ten percent from 3,457 to 3,815 units. Thus, sales grew for the seventh consecutive year and almost tripled since 2010 (1,302 units). Turnover exceeded one billion Euro for the first time in ......read more
 
Land Rover today announces a limited-edition high-performance version of the iconic Defender, with up to 150 V8-powered examples re-engineered to celebrate the Land Rover marque’s 70th anniversary in 2018. The Defender Works V8 pays homage to the early high-powered engines in both the Series III Stage 1 V8 from 1979 and subsequent Defenders including the 50th Anniversary Edition, ......read more
 
Land Rover will mark its 70th anniversary with a series of events and celebrations in 2018, beginning with the restoration of the vehicle that started it all – one of the three pre-production Land Rovers shown at the 1948 Amsterdam Motor Show launch. This gave the world its first glimpse of the shape that would become instantly recognisable as a Land Rover. For years the whereabouts ......read more
In Fiscal Year 2017 (1 Jan - 31 Dec), Automobili Lamborghini S.p.A. set another historic sales record. With 3,815 cars delivered to customers around the world, the Italian super sports car producer continues its global growth for the seventh consecutive year. The world premiere of the Super SUV Urus at the end of 2017, and its market introduction starting from summer 2018, marks a new ......read more
Peruvian team pilot Nicolas Fuchs and Argentinian Fernando Mussano powered the Borgward Rally Team to land 3rd place, revealing the sporting strength of Borgward’s German automotive intelligence and agility during the first stage of the 2018 Dakar Rally from Lima to Pisco in Peru. The annual motorsport rally is holding its 40th edition in Latin America – crossing three countries – ......read more
شل هيلكس الراعي الرسمي للمنتخب المصري في كأس العالم 2018 أعلنت شركة شل للزيوت-مصر، حصولها على رعاية المنتخب المصري في كأس العالم المقرر عقده في روسيا، في الفترة من 14 يونيو وحتى 15 يوليو 2018. تمثل رعاية المنتخب المصري إنجاز وإضافة جديدة لتاريخ نجاحات شركة شل للزيوت، انطلاقًا من حرص الشركة على مشاركة الشعب المصري في ......read more
Carlos Ghosn, Renault Chairman and CEO, and France’s Minister for Economy and Finance Bruno Le Maire today inaugurated the new Alpine A110 production line at Groupe Renault’s Alpine facility in Dieppe, Normandy, the brand’s original home. Together, Mr Ghosn and Mr Le Maire inspected the production line dedicated to Alpine’s new sports car. ““The revival of Alpine production ......read more
Automobili Lamborghini launches its third model the Lamborghini Urus, the first Super Sport Utility Vehicle, and creates a new niche in the luxury segment with benchmarking power, performance and driving dynamics, unparalleled design, luxury and daily usability. “The Lamborghini Urus is a visionary approach based on the infusion of Lamborghini DNA into the most versatile vehicle, ......read more
Groupe Renault and Al-Futtaim today announced that they have signed definitive agreements for the exclusive assembly and distribution of Renault vehicles in Pakistan. “Groupe Renault is delighted to extend its international footprint by entering Pakistan, a fast-growing market with a 10% annual growth rate. By partnering with Al-Futtaim, a very professional and renowned ......read more
Bentley Motorsport has unveiled an all-new Continental GT3 racecar, currently in development for the 2018 motorsport season. The second-generation Continental GT3 is the latest dedicated racecar in an acclaimed Bentley motorsport lineage that includes the 4½ Litre, Speed Six and Speed 8 Le Mans winners. The first-generation Continental GT3 has proven to be a ......read more
 
Continuing the legacy of the powerful four-wheel drive performance and unrivaled off-road capabilities, the new 2018 Land Cruiser Prado has been officially launched by Al-Futtaim Motors, leader in sustainable mobility since 2008 and exclusive distributor of Toyota in the UAE. The new Prado comes with a more robust exterior, sophisticated and intuitive interior design in addition to ......read more
 
The emotional designs and high-performance models issued by Lexus in the last few years prefaced a new chapter for the brand, one that begins now with the arrival of the all-new 2018 Lexus LC flagship performance coupe. Available now at Al-Futtaim Motors, leader in sustainable mobility and exclusive distributor of Lexus in the United Arab Emirates, the LC combines stunning ......read more
Recent government initiatives aimed at reducing transport carbon emissions and transforming transportation to intelligent and autonomous modes has thrown the spotlight on the UAE to be one of the best countries in the world, as the countdown begins to the 3rd International Conference on Future Mobility in Dubai. The UAE has already seen a series of announcements from various ......read more
ثلاثة أضعاف القوّة والدقّة والأداء لدى فورد لعام 2018 من خلال الجيل الجديد لسيارة إكسبيديشن وموستانج الجديدة وشاحنة F-150 الجديدة التي يتمّ كشف النقاب عنها في الشرق الأوسط كشفت فورد الشرق الأوسط اليوم عن ثلاثة من طرازاتها الأسطوريّة قبيل معرض دبي الدولي للسيارات، حيث قدّمت الشركة كل من الجيل الجديد لسيارة فورد إكسبيديشن ......read more
It become an international trend recently that the automotive companies reveal their important models a few days before the 'official' unveiling at the international motor-shows. This time it was Ford Middle East which revealed its important eye-catchers ahead of the 2017 Dubai Motor Show, when they revealed today three of its iconic products, namely the new-generation 2018 ......read more
The new all-electric Renault ZOE Long Range model has arrived in the Middle East. The latest version of Renault’s most popular 100% electric vehicle now boasts a record driving range of 300 Kilometres (real driving conditions) on a single charge – double the distance of the previous generation ZOE model. Renault was the first car maker to introduce a 100% electric car to the ......read more
INFINITI has today taken the covers of two new vehicles that will premiere at the Dubai International Motor Show. With the INFINITI Q50 and the all-new INFINITI QX30, the premium brand continues its product expansion story here in the region with the introduction of the new version of the executive sedan and the all-new premium active crossover. “At INFINITI we seek to empower ......read more
Amidst all the negative news about BMW Egypt & Bavarian Auto Group and the many complaints from disappointed and dissatisfied BMW customers in Egypt, today we finally received some good news from the BMW headquarters in Germany, which could be an important step into 'realigning' BMW Egypt & Bavarian Auto Group back on the path of a professional and customer-oriented car company. The ......read more
 
ARES Design, led by Chief Executive Officer and Co-Founder, Dany Bahar, has confirmed plans for its brand-new production facility, due to be completed at the end of the year in Modena Italy, home of Ferrari, Lamborghini and Maserati. Moving into its own dedicated state-of-the-art design, engineering and manufacturing facility, and with ARES Studios in the USA, Europe and the Middle ......read more
Twenty-five years after the legendary LM002 ceased production, Automobili Lamborghini will launch the Urus on 4 December 2017 in Sant’Agata Bolognese, again creating a new class of Super SUVs. In advance of the Urus world premier Automobili Lamborghini looks back on its SUV legacy in order to recall an extraordinary automobile. The black LM002 (chassis #12231) from the ......read more
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