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The 7 Series flagship from the Munich-based luxury car manufacturer BMW is becoming more and more popular in many parts of the Middle East and North Africa region. So it was no surprise that the BMW 7 Series has reconfirmed its status as the luxury vehicle of choice amongst a delegation of world leaders which have converged on Dubai and Sharjah for a series of events throughout the ......read more
The DTM is back: BMW starts as defending champion in the Manufacturers’ Championship when the popular series returns for its anniversary season on 4th May. The DTM made its debut 30 years ago – and it was BMW driver Harald Grohs (DE) who claimed the very first victory in the inaugural race. To date, BMW racing cars have been first across the finish line in the DTM on no fewer than ......read more
McLaren Special Operations, the bespoke division of McLaren Automotive, has released images of the MSO 650S Coupe Concept – a showcase of the MSO designed and engineered upgrades available for the McLaren 650S Coupe and 650S Spider, the latest models to join to the McLaren Automotive range. The model is being shown throughout China over the coming weeks and includes an array of ......read more
The Volkswagen XL1, the world’s most fuel-efficient hybrid car, has been named the winner of the Transport category in the annual Designs of the Year Awards. The car is one of 76 designs in seven categories which are on display at the Design Museum in London until 25 August. The innovative XL1 will now go on to compete for the Design of the Year 2014 award against the winners of ......read more
At a press conference hosted by the New York International Auto Show and Bridgestone Corporation, the BMW i3 was declared the 2014 World Green Car. The BMW i3 was chosen from an initial entry list of fourteen new vehicles from all over the world, then a short list of three finalists that included the winner as well as the Audi A3 Sportback g-tron and the Volkswagen XL1. “To have ......read more
At a press conference hosted by the New York International Auto Show and Bridgestone Corporation, the Audi A3 was declared the 2014 World Car of the Year. Audi is no stranger to our World Car Awards program – now in its 10th year. Audi has now won a total of seven times, having previously collected the inaugural 2005 World Car of the Year title, three World Performance Car titles ......read more
At a press conference hosted by the New York International Auto Show and Bridgestone Corporation, the BMW i3 was declared the 2014 World Car Design of the Year. “On behalf of the BMW design team, we are delighted that the BMW i3 has received the World Car Design of the Year award,” said Dr. Ian Robertson, Member of the Board of Management of BMW AG, Sales and Marketing BMW. ......read more
At a press conference hosted by the New York International Auto Show and Bridgestone Corporation, the Porsche 911 GT3 was declared the 2014 World Performance Car. This is the third consecutive year that Porsche has won the prestigious World Performance Car title and the fourth overall. The Porsche Boxster / Cayman won last year’s award, the 911 won the award in 2012, and the ......read more
While most automotive and marketing managers in Egypt and the Middle East are getting ready for starting a relaxing Easter Holiday today (Thursday), some of them will enjoy it more than the others. Among those who will definitely enjoy their Easter vacation this weekend are the automotive and marketing managers at Mercedes Benz, as their Mercedes S-Class has been declared today the ......read more
The redesigned Volkswagen Touareg has made its official first debut at the Auto China show in Beijing. With a refreshed styling front and rear, new features and trims and greater efficiency, Volkswagen’s rugged yet refined premium SUV is expected to become more competitive than ever. The front-end design of the Touareg features larger headlights (now bi-xenon as standard across ......read more
The German luxury car manufacturer BMW is recalling 156,137 luxury cars and SUVs because bolts holding a component on their six-cylinder engines can fail and cause engine stalling or damage. The Munich-based company said it would check whether bolts in vehicles with six-cylinder engines were prone to loosening or breaking. The recall includes some of BMWs most popular models, ......read more
Hyundai Motor Company has unveiled the All-New Genesis for the first time in the Middle East and Africa. The All–New Genesis is the first Hyundai to feature the brand’s Fluidic Sculpture 2.0 design concept, while also boasting significantly enhanced driving performance and state-of-the-art technologies such as a Head-Up Display, Smart Trunk function and Autonomous Emergency ......read more
The popularity of BMW bikes has been increasingly steadily among both consumers as well as police forces in many parts of the world, especially in the Middle East and North Africa. So, it was no surprise to us when we heard about BMW becoming the overall winner of a customer survey in the homeland of Harley Davidson and Victory. With two top rankings and two additional ......read more
Mercedes Benz Egypt has been setting the benchmark in Egypt’s highly important Automotive Premium & Luxury segment, regarding several aspects. One of those aspects is their professional participation in the international media activities of Daimler AG such as the E-Class launch in Barcelona last year as well as the C-Class launch in Marseille a couple of days ago. ......read more
Shell Lubricants Egypt (SLE) celebrated the launch of the new Shell Helix Ultra range of fully synthetic motor oils formulated with patented Shell Pure Plus Technology. The event, held at the luxurious J.W Marriott Hotel, was attended by SLE’s top customers, passenger cars market leaders, and media partners as well as distinguished guests. Senior Shell representatives in ......read more
Jack Miller took line honors in the opening Moto3 World Championship race at the Losail Circuit in Qatar. It was the 19-year-old Australian’s first Moto3 win and was a great debut with the Red Bull KTM Ajo Factory team. Jack Miller who had a front row start swooped to the front at the start of the race shadowed by Spaniard Alex Marquez. The two riders then settled down to ......read more
Automobili Lamborghini is taking a major step into the future: with the newly developed Huracán LP 610-4, the successor to the highly successful Gallardo, the Italian super sports car manufacturer is trying to redefine the benchmark in the segment. With its pure and absolute design, breathtaking dynamics and excellent quality, Lamborghini hopes the Huracán to deliver an ......read more
With its new tire range, Conti EcoPlus, the premium German tire manufacturer, Continental, is setting new benchmarks in commercial goods transportation. Maximum optimization of rolling resistance with no compromise on mileage is the highlight of this latest tire range for use in long distance and regional distribution on highways and other expressways. Following the launch of the new ......read more
Cooper Tire Europe has signed a three-year agreement with the FIA World Rallycross Championship presented by Monster Energy which will see the tyre manufacturer supply its tyres to drivers on all 12 rounds of the all-action Championship. World RX, which is promoted by IMG Motorsport, has made a number of significant announcements over the past few months including the signing of ......read more
 
Dunlop, one of the world’s leading manufacturers of high and ultra high performance tires, is focusing on its sporty and dynamic brand positioning at the 2014 Geneva Motor Show. In addition to the Mercedes-Benz CLA 45 AMG fitted with Dunlop Sport Maxx RT on its booth at Geneva, Dunlop has also recently been approved on a number of leading AMG cars. Successful race tire development ......read more
 
Dunlop, one of the world’s leading manufacturers of high and ultra high performance tires, announces today that its Sport Maxx RT tire, built on racing technology, has been chosen by Mercedes-AMG as the fitment to its new CLA 45 AMG model. The new CLA 45 AMG will be fitted as original equipment on Dunlop’s Sport Maxx RT in a size 235/35ZR19 91Y XL MO, which was specially ......read more
Goodyear Dunlop's showcased their latest in tire innovations & technology for SUVs and other urban cross-over tire ranges including its high performance Dunlop tires at the Geneva Motor Show last week. With a focus on the “beyond tomorrow”, Goodyear has revealed a future SUV tire concept which takes the discussion on rolling resistance and wet grip to new levels. The concept is one ......read more
The 84th Geneva Auto Show will see two Maserati worldwide premières. The first one is the debut of the Quattroporte Ermenegildo Zegna Limited Edition, the car that developed from the concept introduced at the Frankfurt Auto Show last September. This refined model will be produced in 100 units, one for each of the years of company life that Maserati, founded in 1914, is celebrating ......read more
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