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It seems that BMW Egypt (Bavarian Auto Group) is not only lacking PR & communications skills in dealing with the local media, but also lacks the simplest knowledge of respect and internal communication, when it comes to honoring and showing some respect to the death of BMW Board Member Dr. Michael Ganal. Instead of sending out the press release about the death of Dr. Michael ......read more
12.12.2008 / Cairo-Detroit-Ruesselsheim / While General Motors Egypt is celebrating its 25th anniversary in Egypt with six full-size page advertorials in the 9-page Al-Ahram Automotive Supplement (12.12.2008), and spending money on advertisements and advertorials like if there is no tomorrow, we find the situation on the �other side of the world’ very different. The ......read more
Munich-Cairo / Dr. Michael Ganal, Member of the Board of Management of BMW AG, died last week in the night from Thursday to Friday (04.12.2008) at the age of 54 after a severe illness. He had been a Member of the Company's Board of Management since October 2000 and was last responsible for the Finance Division in his position as Chief Financial Officer. Professor Joachim Milberg, ......read more
The ties between Auto Arabia and Germany are very strong. Not only do we conduct most of our test-drives on the Autobahns and the different racing circuits like Hockenheim and the Nuerburging in Germany, but also our managing editor Mohamed Sheta is a well-known automotive and motor-sport expert, who’s opinion is always wanted and taken into consideration by many car companies ......read more
If you haven’t found a unique Christmas or Eid Adha gift for yourself, your partner or your kids yet, then I have the right gift for you: Get a Harley Davidson Bike! You say it’s too expensive? Well, I have to correct you here. You don’t need to pay $ 800.000 like the Qatari Crown Prince did recently at a star-studded gala dinner in Doha (Qatar) for an auctioned Night ......read more
Everybody knows that Bernie Ecclestone is one of the smartest persons in the F1 field. But with the signing of the Abu Dhabi F1 agreement with H.E. Khaldoon Al Mubarak, Chairman of the Abu Dhabi Motorsport Management ADMM, he also proved that he has quite a vision for the F1 future in the Middle East region, and sees lots of potential in the Middle East region. Of course the Middle ......read more
Motor-cycles are becoming more and more popular in the Middle East, especially in the Gulf region and in Egypt. After seeing lots of the latest Harley Davidson and Ducati models on Middle Eastern roads we will obviously see lots of Aprilia bikes soon. Duseja General Trading, the newly appointed Middle East agent for the premium Italian motorbike Aprilia, has opened its doors in ......read more
Lamborghinis and Ferraris are very popular cars and have lots of fans in the Middle East. Now those fans will have another sports-car with similar performance but with German genetics and German precision to look for as Audi is launching the next variant of its top-of-the-line model: The new Audi R8 5.2 FSI V10. . Its 5.2-liter, ten-cylinder engine churns out 386 kW (525 hp) and 530 ......read more
Developing maximum output of 127 kW (173 hp) and weighing exactly 243 kg (536 lb) with a full tank, this extravagant Power Roadster, one of the most powerful and dynamic machines in its segment, fulfi ls the greatest demands in terms of riding dynamics without in any way neglecting the particular wishes and preferences of the BMW customer in terms of safety, equipment and riding ......read more
For some car owners ï?½security & safetyï?½ means having airbags, ESP, DSC, ASC-T or ABS. For other car owners such ï?½safetyï?½ features are simply not enough. For them ï?½safetyï?½ means driving a bullet-proof armored car! And especially for those clients BMW has a new car: The BMW X5 Security. Most of the terror attacks and assassination attempts worldwide (and especially ......read more
Cairo - Berlin - Detroit / It seems that car buyers worldwide are the winners in the current financial crisis, since car manufacturers are facing an extremely hard time selling their car due to the new restrictions in car loans through the banks. That led to car discounts never experienced before in Egypt, Europe and the USA. In Egypt some ignorant car dealers are still trying ......read more
Four-doors sedan are the new trend among car manufacturers. After the Maserati Quattroporte we will now have another alternative in this unique and very practical segment: The new Porsche Panamera! In Egypt and the Middle East region, where families with lots of children are very common, fathers will surely be happy to read about this new car which will allow those fathers to have ......read more
In an exclusive interview with Auto Arabia, Ferrari president Luca Di Montezemolo spoke with us about the latest Ferrari models, about the engagement of Ferrari in the Formula 1 and last but not least about the situation of Ferrari in Egypt and the Middle East. Click here for the complete ......read more
Lamborghini delivered the last of its 20, one million euro plus taxes, Revent?³n cars this week, to a British customer of the official Midlands dealer, Lamborghini Birmingham. “Our client was understandably delighted,â€? said Lamborghini Birmingham sales manager Dominic Mulvey, who accompanied his client to Lamborghini’s Sant’Agata-based factory near ......read more
Finally, and after years of confirmations from Porsche officials that there will never be a Porsche diesel, the torque-monster engines will find their way under the hood of a Porsche. Although at this stage Porsche only confirmed a V6 diesel engine for its Cayenne-SUV we expect, and sincerely hope, that other V10 and V12 diesel engines from the Volkswagen and Audi group would find ......read more
Most of us are very well acquainted with the Porsche Cayenne, Porsche Carrera and the Porsche Boxster. But only few of us know the Porsche 60K10, the Porsche 356 or the Porsche 550 Spyder, with which Porsche started an amazing and impressive success in the automotive and motor-sport world. In 1948, the 356 was the first sports car to bear the Porsche name, and in July that year ......read more
18.11.2008 / Hiroshima-Detroit-Cairo / Mazda Motor Corporation (Mazda) has announced today that Mazda and several of its strategic business partners will acquire a part of Ford Motor Company’s (Ford) shares in Mazda through market trading. As a result, the ratio of Ford’s ownership of Mazda stock will be reduced from 33.4 percent to just over 13 percent, with the ......read more
French driver Yvan Muller won on a SEAT Leon TDI today (16.11.2008) the WTCC World Championship title in Macau. BMW driver Andy Priaulx (GBR) only achieved fourth place in the WTCC championship 2008. SEAT was even able to win the WTCC manufacturers title 2008 with 326 points while BMW only achieved 274 points with its competing BMW 320i. Chevrolet achieved third place in the ......read more
The first tuned electric car comes from BRABUS: The first project of the future cooperation between Tesla Motors, Inc. and the new BRABUS business division Zero Emission celebrates its world debut at the 2008 Essen Motor Show. BRABUS presents an exclusive customization program for the Tesla Roadster, the world’s first electrically powered production sports car. The new BRABUS ......read more
Part sportbike and part street, the 2009 Buell?® 1125CRâ„¢ combines the soul of the classic Caf?© Racer with the thrilling performance and advanced technology demanded by today’s mostpassionate rider. The 1125CR joins three XB Lightning?® models in the 2009 Buell Street line-up. Each delivers a belligerent attitude backed by potent American V-Twin muscle. The XB ......read more
All-new 2009 Suzuki GSX-R1000. With a more powerful, cleaner-running engine. A more nimble chassis and more responsive suspension. In a more compact and lighter package. Wrapped with an edgy new look. All delivering a renewed invitation for riders worldwide: Own The Racetrack. Specifications GSX-R1000 Model Number GSXR1000K9 Type Sportbike Warranty ......read more
SEAT has won the �Golden Steering Wheel’ with the new Ibiza in the small car category. At a ceremony which took place in Berlin, the Spanish brand’s new vehicle was awarded one of Germany’s most prestigious distinctions. During the award ceremony, SEAT S.A. Vice president for Research and Development Frank Bekemeier announced that “The ......read more
The arrival of the new 1100 and 1100 S now increases the size of the Monster family, a family that redefines the naked motorcycle and stakes its claim as the new icon of Italian excellence. Dedicated to those who want to make the ultimate expression, this jewel of style and performance is powered by the charismatic two-valve 1100cc Desmodromic twin-cylinder engine, famous the world over ......read more


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